In a world where most financial firms seem the same...
Why Are We DIFFERENT?
Jacksonville Fee-Based, Fiduciary Financial Planners
We are "Fee Only." This means that we do not earn commissions or revenues from any financial products we may recommend for your use. We have no sales quotas to achieve. Instead, we get paid a small percentage of the assets that you entrust to our management - encouraging us to grow those assets, while minimizing the risk of their loss. Our goals are aligned; we also experience the results of our recommendations to you.
We are fiduciaries, which means that we are bound by law to put your interests above our own. We have no hidden agenda - only to maximize your wealth. Your success enhances our success. In the event that a conflict of interest arises, we will quickly disclose it to you and together, we can decide the best course of action. We only work with clients for whom we believe we can deliver substantial value, above and beyond the costs of our services. We do not seek to work with everyone, as this dilutes the value we can add to our relationships.
We are genuinely concerned about our clients' well-being.
We care about our clients as individuals, get to know them well, and take extra time to understand their values, goals, and concerns.
We are extraordinarily service oriented.
We return phone calls promptly, we take responsibility for our portion of the relationship, and we stand by our promises. We always serve clients as a team, not as individual advisors. This practice aids in objectivity, sound decision making, and continuity of client service in the event that one of us becomes disabled or dies. Additionally, unlike most advisors, we consider the tax and risk implications of the financial recommendations we make. Who likes a surprise tax bill because of your advisor's trading decisions?
We expend significant effort trying to be highly competent.
At a minimum, we require our advisors to acquire the CERTIFIED FINANCIAL PLANNER® certification. This credential is held by fewer than 20% of all financial advisors in the industry today. While many view the CFP® credential as "the Gold Standard" of competence, because it requires significant training and testing to achieve - and significant continuing education and compliance with a high standard of ethics to maintain -- we view it only as a starting point. We encourage our advisors to pursue additional professional education once that minimum benchmark has been met. For us, the "Gold Standard" is only the foundation for a deeper level of competence achieved only by years of study and experience.
Our efforts at continuing education ensure that we are up to date with a rapidly changing industry. This benefits you in that we often know how to handle complex situations that typically challenge less experienced advisors.
Unlike most firms, PARAGON is not affiliated with a Broker Dealer or an Insurance Company.
As we are fiduciaries, you do not have to worry about a sales agenda or someone trying to make a quick buck at your expense. We seek lifelong, win-win relationships, not one-off sales or transactional relationships. For your safety, we never take actual custody of client funds or securities. Instead, client funds are invested ONLY with qualified, institutional custodians for accounting, trading, brokerage, and safekeeping. Currently PARAGON clients have the option of having their accounts invested with either TD Ameritrade Institutional, or with Fidelity Institutional Wealth Services. Both custodians are industry leaders in providing trading, custody, accounting, and brokerage services to registered investment advisors, trust institutions, and third party administrators, and offer maximum protection in accordance with the Securities Investor Protection Corporation (SIPC). Our clients receive monthly statements from Fidelity or TD Ameritrade, and can see their accounts and the securities that they contain 24 hours per day, 7 days per week at each custodian's respective secure website. PARAGON earns no commissions or "trails" from any investment company that we may recommend, or any commissions, kickbacks, marketing dollars or funds whatsoever for any insurance products that our planning identifies that you should buy - from someone else. Our custodians do, however, provide trading, research, technology support, and data that PARAGON would otherwise have to pay for separately if we had not established our custodial relationships. This is a common benefit of using a professional custodian, and enhances the services we are able to provide to you.
PARAGON Wealth Strategies
PARAGON: n. (par-uh-gon) 1. A model of excellence or perfection of a kind; a flawless example, such as "a 'paragon' of virtue."
This is, and always has been, our goal.
Our practice was originally established as a franchise in 2004. During the Financial Crisis of 2008, as we observed predatory sales agendas, conflicts of interest, misrepresentations, and many instances where the interests of financial firms were put ahead of client interests, we decided to become independent of any Wall Street or retail financial firm; we registered ourselves directly with the SEC, and established PARAGON Wealth Strategies, LLC. Our goal was to create a cost effective alternative to the abuses, conflicts of interest, and poor levels of service that we observed at leading Wall Street and retail financial services firms. As fiduciaries, we strive to be the best financial firm for retirement-minded clients who desire objective, holistic wealth management, without proprietary influence, delivered by a team of highly trained and highly experienced financial professionals who care about them as individuals - but are backed by the leading research and technology available today.
Our Commitment to you is one of honesty, education, hard work, and service. We have an unmatched capacity for focused effort on your behalf, and a down-to-earth, practical approach with pragmatic advice and personal financial coaching that is intended to maximize your odds of achieving your retirement goals. We recognize that you have worked hard in creating your wealth and/or developing your own career; we work equally as hard developing ours. We strive to continuously improve and continuously educate ourselves as we strive to be the best retirement planners in Jacksonville.
We are committed to enabling our clients to enjoy their lives while their financial affairs are managed by an independent, credentialed, Fee-Only team of CERTIFIED FINANCIAL PLANNER™ professionals who can bring nearly every financial resource the industry has to offer to the table in support of that goal.
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame logo) in the U.S., which it awards to individuals who successfully complete CFP Board's initial and ongoing certification requirements.
Investment Advisory Services Provided by Paragon Wealth Strategies, LLC, a registered investment adviser.